# ClickFunnels review for vendors · Vendor Runbook

> Source: https://vendorrunbook.com/reviews/clickfunnels

Checkout review

## Pick Optimize or Dominate when you recruit affiliates in ClickFunnels.

ClickFunnels puts the funnel, the store, the CRM, email and courses on one subscription. The affiliate app is included with Optimize and Dominate. Launch and Scale leave it out.

By Vendor Runbook Editorial Desk. Updated 2026-10-24\. Fees taken from the company's own pages on 2026-10-23.

**Disclosure:**We may earn a commission when you buy through links on this page. It never affects our rankings. [How we research](/methodology). 

At a glance

Starts at

$97/mo

Best for

This fits vendors who already run funnels in ClickFunnels and who choose Optimize or Dominate to track affiliates.

Founded

2014

Website

[Official site](https://www.clickfunnels.com/)

ClickFunnels puts funnel pages, a store, a CRM, email and online courses on one subscription. Vendors who recruit their own affiliates use it when those pages and the affiliate app have to share one login. [Compare ClickFunnels and SamCart](/compare/clickfunnels-vs-samcart) when the other choice is a hosted checkout.

The Affiliate Center page says that app is included in the Optimize and Dominate plans. Launch costs $97 a month, or about $81 a month on annual billing. Scale is $197 a month. Optimize is $297 a month. Dominate costs $5,997 per year and is billed once a year. The pricing FAQ says ClickFunnels does not take a percentage of sales, and it offers a 30-day money-back guarantee. Launch, Scale and Optimize show a free-trial button on the pricing page.

The homepage lists one-click upsells, one-time offers and order form bumps among the funnel steps. The Affiliate Center page describes single-tier and two-tier commissions, dashboards and automated payouts.

The pricing grid shows webhooks and full API access on Scale and on the plans above it. Scale does not include the Affiliate Center. [Compare ClickFunnels with SamCart](/compare/clickfunnels-vs-samcart) for the subscription that includes affiliate tracking.

##### What works

* The homepage lists one-click upsells, one-time offers and order form bumps as funnel steps.
* The affiliate app supports single-tier and two-tier commission plans.
* That app page describes dashboards and automated payouts.
* The pricing FAQ says the company takes no percentage of sales.

##### What to watch

* The affiliate app is included on Optimize and Dominate only.
* Launch and Scale leave that app out.
* In 2023, vendors who asked for an affiliate link were sent to a feature request named Backpack.

### What a vendor gives up

The affiliate app is on Optimize and Dominate. Launch and Scale leave it out. You recruit the affiliates yourself.

#### What vendors say about ClickFunnels

Research: unverified 

##### A/B tests compare two versions of a funnel step. 

ClickFunnels describes an A/B test as comparing two variations of a funnel step.

> “Compare two variations of a funnel step to see which performs better.”

Anonymous [Blog ](https://www.clickfunnels.com/features/ab-testing) 

##### Some sellers report fast load times, while others cannot remove the default scripts. 

One seller says ClickFunnels can load in under two seconds when it is set up carefully, and calls it one of the fastest options. Others point to heavy default scripts that they cannot remove. A marketing thread still cites cost and page load speed as the top complaints.

> “Clickfunnels can be sub-2s when set up correctly and is among the fastest options”

u/criative [Reddit ](https://www.reddit.com/r/clickfunnels/comments/kgs11y/clickfunnels%5Fpage%5Fspeed/) Dec 2020 

> “heavy default scripts users cannot remove”

u/unknown [Reddit ](https://www.reddit.com/r/clickfunnels/comments/1du9rjb/looking%5Fspeed%5Foptimization%5Fservice%5Ffor/) Jun 2024 

> “cost and page load speed are the biggest complaints”

u/scratchthatcooking [Reddit ](https://www.reddit.com/r/marketing/comments/hz2o07/any%5Fopinion%5Fon%5Fclickfunnels/) Aug 2020 

##### Sellers complain that a ClickFunnels 2.0 account needs its funnels built again. 

The upgrade article says you cannot move funnels from a Classic account into a 2.0 account, so those funnels have to be built again in the new account.

> “You cannot migrate funnels from your Classic account to your 2.0 account.”

Anonymous [Blog ](https://support.clickfunnels.com/en/articles/12734395-upgrading-to-clickfunnels-2-0) Mar 2026 

##### Sellers with no sales yet say the Launch price is too high. 

Sellers with no sales yet call the Launch plan too expensive. One says they would not pay $97 a month until the funnel had made money. Another points to Systeme.io for a free setup at that stage.

> “I like the idea of funnels, but ClickFunnels feels too expensive when I'm just starting.”

Anonymous [Reddit ](https://www.reddit.com/r/creators/comments/1oyusal/good%5Falternatives%5Fto%5Fclickfunnels%5Ffor%5Fsolopreneurs/) 

> “$97/month feels steep when you can get similar results with way cheaper alternatives like Leadpages or even just WordPress with a decent funnel plugin.”

u/Acrobatic-Goal-7038 [Reddit ](https://www.reddit.com/r/Entrepreneur/comments/1pt639z/is%5Fclickfunnels%5Fstill%5Fworth%5Fit/) 

> “I would not pay $97/mo for ClickFunnels before I've made money.”

Anonymous [Reddit ](https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales%5Ffunnels%5Fare%5Foverpriced%5Fas%5Fhell%5Fheres%5Fhow%5Fid/) 

> “Use Systeme if you want the fastest all-in-one free setup.”

Anonymous [Reddit ](https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales%5Ffunnels%5Fare%5Foverpriced%5Fas%5Fhell%5Fheres%5Fhow%5Fid/) 

##### Sellers who leave name Kartra, GoHighLevel and GetResponse. 

One buyer moved to GoHighLevel and stayed. Another moved to Kartra for memberships and automations. People comparing the two call GetResponse the cheaper email tool and ClickFunnels the one with stronger funnel templates. One person who tried both left after the 2.0 upgrade.

> “I now switched from ClickFunnels to Gohighlevel about a year ago and honestly haven't looked back”

u/blogimize [Reddit ](https://www.reddit.com/r/creators/comments/1oyusal/good%5Falternatives%5Fto%5Fclickfunnels%5Ffor%5Fsolopreneurs/) 

> “I switched from CF to Kartra because of the way it handles memberships and automations.”

u/ArtisticMorning [Reddit ](https://www.reddit.com/r/Entrepreneur/comments/bnj0x6/does%5Fanyone%5Fhave%5Fexperience%5Fwith%5Fclickfunnels/) 

> “ClickFunnels has better funnel templates and more advanced features. GetResponse includes email marketing and costs way less.”

Anonymous [Reddit ](https://www.reddit.com/r/techcoupon/comments/1m4xu6k/is%5Fgetresponse%5Fworth%5Fit%5Fhonest%5Freview%5Fof%5Ffeatures/) 

> “dropped the ball with their 2.0 'upgrade'”

u/ransaap [Reddit ](https://www.reddit.com/r/Emailmarketing/comments/10s7rc4/clickfunnels%5Fvs%5Fgetresponse%5Fwhich%5Fis%5Fthe%5Fbetter/) 

##### Users report sales page split tests that do not track clicks. 

One user said a sales-page split test did not track button clicks, sales, or clicks to the next step. Another described a deduplication problem with the Facebook integration inside ClickFunnels. Both comments come from people writing in public threads.

> “doesn't track button clicks, sales, or how many click through to the next step, and so literally does NOTHING.”

u/IntoTheLight43 [Reddit ](https://www.reddit.com/r/clickfunnels/comments/hqxois/split%5Ftesting%5Fsales%5Fpages%5Fsimply%5Fdoesnt%5Fwork/) 

> “the CAPI integration within Clickfunnels”

u/stanmoor [Reddit ](https://www.reddit.com/r/FacebookAds/comments/o7mkpv/anyone%5Fsolved%5Fthe%5Fcapi%5Fdeduplication%5Fissue%5Fyet/) 

### Where to go from here

* [ClickFunnels fees and pricing for vendors](/reviews/clickfunnels/pricing)
* [ClickFunnels alternatives, and who should switch](/alternatives/clickfunnels)
* [ClickFunnels vs SamCart for vendors](/compare/clickfunnels-vs-samcart)
* [How ClickFunnels ranks among affiliate networks for vendors](/best)
* [ClickBank review](/reviews/clickbank)
* [Digistore24 review](/reviews/digistore24)
* [BuyGoods review](/reviews/buygoods)
* [JVZoo review](/reviews/jvzoo)
* [CopeCart review](/reviews/copecart)
* [WarriorPlus review](/reviews/warrior-plus-review)
* [CartPanda review](/reviews/cartpanda)
* [MaxWeb review](/reviews/maxweb-affiliate-network)
* [SamCart review](/reviews/samcart)
* [Hotmart review](/reviews/hotmart)
* [ThriveCart review](/reviews/thrivecart)
* [PayKickstart review](/reviews/paykickstart)
* [Stan Store review](/reviews/stan-store)

### Changelog

* 2026-10-24: First published. Fees and terms come from the company's own seller pages.

### Frequently asked questions

Who is ClickFunnels best for? 

This fits vendors who already run funnels in ClickFunnels and who choose Optimize or Dominate to track affiliates..

Where can I see every fee ClickFunnels charges a vendor? 

The ClickFunnels pricing page for vendors lists each charge it publishes, next to the fees of the other networks we cover.

How does ClickFunnels compare with other networks? 

It sits at number 11 of 8 in our ranking for vendors, and our head-to-heads set it against SamCart.

### What we read

#### From ClickFunnels

* <https://www.clickfunnels.com/>

#### Other sources

We read 15 discussions and reviews. Quotes are excerpts; open a link to read the original in context. 

1. \[cf-migrate-official\] [https://support.clickfunnels.com/en/articles/12734395-upgrading-to-clickfunnels-2-0 ](https://support.clickfunnels.com/en/articles/12734395-upgrading-to-clickfunnels-2-0) Blog, 9 Mar 2026
2. \[cf-ab-step\] [https://www.clickfunnels.com/features/ab-testing ](https://www.clickfunnels.com/features/ab-testing) Blog
3. \[cf-speed-sub2\] [https://www.reddit.com/r/clickfunnels/comments/kgs11y/clickfunnels\_page\_speed/ ](https://www.reddit.com/r/clickfunnels/comments/kgs11y/clickfunnels%5Fpage%5Fspeed/) Reddit, 14 Dec 2020
4. \[cf-speed-scripts\] [https://www.reddit.com/r/clickfunnels/comments/1du9rjb/looking\_speed\_optimization\_service\_for/ ](https://www.reddit.com/r/clickfunnels/comments/1du9rjb/looking%5Fspeed%5Foptimization%5Fservice%5Ffor/) Reddit, 1 Jun 2024
5. \[cf-mkt-complaints\] [https://www.reddit.com/r/marketing/comments/hz2o07/any\_opinion\_on\_clickfunnels/ ](https://www.reddit.com/r/marketing/comments/hz2o07/any%5Fopinion%5Fon%5Fclickfunnels/) Reddit, 1 Aug 2020
6. \[cf-price-starting\] [https://www.reddit.com/r/creators/comments/1oyusal/good\_alternatives\_to\_clickfunnels\_for\_solopreneurs/ ](https://www.reddit.com/r/creators/comments/1oyusal/good%5Falternatives%5Fto%5Fclickfunnels%5Ffor%5Fsolopreneurs/) Reddit
7. \[cf-switch-ghl\] [https://www.reddit.com/r/creators/comments/1oyusal/good\_alternatives\_to\_clickfunnels\_for\_solopreneurs/ ](https://www.reddit.com/r/creators/comments/1oyusal/good%5Falternatives%5Fto%5Fclickfunnels%5Ffor%5Fsolopreneurs/) Reddit
8. \[cf-price-steep\] [https://www.reddit.com/r/Entrepreneur/comments/1pt639z/is\_clickfunnels\_still\_worth\_it/ ](https://www.reddit.com/r/Entrepreneur/comments/1pt639z/is%5Fclickfunnels%5Fstill%5Fworth%5Fit/) Reddit
9. \[cf-price-before-sale\] [https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales\_funnels\_are\_overpriced\_as\_hell\_heres\_how\_id/ ](https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales%5Ffunnels%5Fare%5Foverpriced%5Fas%5Fhell%5Fheres%5Fhow%5Fid/) Reddit
10. \[cf-systeme-free\] [https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales\_funnels\_are\_overpriced\_as\_hell\_heres\_how\_id/ ](https://www.reddit.com/r/SoloToolStack/comments/1tgi3sk/sales%5Ffunnels%5Fare%5Foverpriced%5Fas%5Fhell%5Fheres%5Fhow%5Fid/) Reddit
11. \[cf-split-sales\] [https://www.reddit.com/r/clickfunnels/comments/hqxois/split\_testing\_sales\_pages\_simply\_doesnt\_work/ ](https://www.reddit.com/r/clickfunnels/comments/hqxois/split%5Ftesting%5Fsales%5Fpages%5Fsimply%5Fdoesnt%5Fwork/) Reddit
12. \[cf-kartra-switch\] [https://www.reddit.com/r/Entrepreneur/comments/bnj0x6/does\_anyone\_have\_experience\_with\_clickfunnels/ ](https://www.reddit.com/r/Entrepreneur/comments/bnj0x6/does%5Fanyone%5Fhave%5Fexperience%5Fwith%5Fclickfunnels/) Reddit
13. \[cf-getresponse\] [https://www.reddit.com/r/techcoupon/comments/1m4xu6k/is\_getresponse\_worth\_it\_honest\_review\_of\_features/ ](https://www.reddit.com/r/techcoupon/comments/1m4xu6k/is%5Fgetresponse%5Fworth%5Fit%5Fhonest%5Freview%5Fof%5Ffeatures/) Reddit
14. \[cf-getresponse-2\] [https://www.reddit.com/r/Emailmarketing/comments/10s7rc4/clickfunnels\_vs\_getresponse\_which\_is\_the\_better/ ](https://www.reddit.com/r/Emailmarketing/comments/10s7rc4/clickfunnels%5Fvs%5Fgetresponse%5Fwhich%5Fis%5Fthe%5Fbetter/) Reddit
15. \[cf-capi\] [https://www.reddit.com/r/FacebookAds/comments/o7mkpv/anyone\_solved\_the\_capi\_deduplication\_issue\_yet/ ](https://www.reddit.com/r/FacebookAds/comments/o7mkpv/anyone%5Fsolved%5Fthe%5Fcapi%5Fdeduplication%5Fissue%5Fyet/) Reddit

Written by

Vendor Runbook Editorial Desk

Editorial desk

The editorial desk at Vendor Runbook. It sets the testing standard the reviews are held to, signs the pages no single writer owns, and publishes the notes and dates behind every ranking. Corrections go to the contact page and are logged on the page they change.

Last checked 2026-10-24

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